Objective: Branding & Awareness
The Gourmet Society wanted to make people aware of their dining card for 50% discount at restaurants in the UK and encourage sign ups with a 2 month free offer.
The message provided information about the card and its benefits as well as details of the free offer. Readers were then re-directed to the website to allow immediate sign up.
Graze wanted to increase sales and raise awareness of their new child-focussed product, the Goody Box.
Using Qustodian’s flexible, multiple flow messages, Graze was able to promote and explain multiple products within one message, allowing the users a choice of which product to be informed about, with the user then being directed to the appropriate mobile optimised sales page.
Objective: Lead Generation
Every new user of Qustodian received a tastecard free for one month. This gave them 50% off over five and a half thousand restaurants across the UK.
This was brilliant publicity for Tastecard surrounding Qustodian's launch and was a brilliant deal to bring new users into Qustodian. The deal was so simple, it did't take much explaining! The new user was directed towards a specially created mobile website for new Qustodian users.